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You’ve crafted the perfect ad, fine-tuned the targeting, and even carved out a healthy budget. The clicks are rolling in, but the conversions just aren’t there. What’s going wrong? For many businesses, the problem isn’t the ad. It’s what happens after the click. Where PPC Performance Falls Apart Missed calls. Slow follow-ups. Confusing handoffs between…

blog/”>Blog / Link Management / How to find all the backlinks of any website Written by Anastasia Kotsiubynska Head of SEO at SE Ranking. Anastasia has extensive experience in website technical and on-page optimization, link building, and content marketing Finding and analyzing backlinks lets you evaluate any website’s authority and credibility, reveals opportunities for new…

On March 29, 2025, the New York Yankees hit a franchise record nine home runs in one game versus the Milwaukee Brewers. To accomplish this feat, they used a bat that will probably change baseball forever (or not). They provided Google with the opportunity to oversell its AI abilities, hoping that no one would be…

As a content marketer, I regularly use AI SEO software to analyze data faster, optimize content, and achieve higher rankings. But with so many tools making bold claims, it’s hard to separate the genuinely useful from the overhyped. That’s why I’ve tested dozens of AI SEO tools myself and narrowed them down to the 8…

I’ve worked with enough brands to spot the same problem every time: the click that gets the credit is rarely the one that did the work. Here’s a typical example:  When shopping for a new laptop, you start with a broad search like “best laptops 2025,” read a few buying guides, scan publisher reviews, and…

Ever wonder which SEO bots are the most blocked? This can impact the quality of the data the tools provide. Blocking these bots will mostly impact the link index of the tools. They won’t be able to crawl the pages, so they can’t check where those pages are linking. It doesn’t matter for traffic estimates,…

Google has released new guidelines for website owners who want to excel in AI-powered search. In a blog/2025/05/succeeding-in-ai-search” target=”_blank” rel=”noopener”>blog post, Search Advocate John Mueller shared tips for ranking in AI Overviews and AI Mode. This guidance comes as Google moves beyond traditional “blue links” to offer more AI-driven search features. Curious about AI in…

AI SEO is no longer optional, it’s the new frontline of search. In 2025, the way people discover information online has fundamentally shifted. With the rise of AI-generated search results, like Google’s AI Overviews, Bing Copilot, and ChatGPT, businesses need to rethink how they show up online. This case study reveals how my agency, The…