Google’s martin Splitt and John Mueller discussed how long it takes for SEO to have an effect. Google’s John Mueller explained that there are different levels of optimization and that some have a more immediate effect than other more complex changes. Visible Changes From SEO Some SEOs like to make blanket statements that SEO is…
What Is an API? Application Programming Interface (API) is a method of gathering raw data from Semrush without using the standard website interface. If the Semrush interface is like walking through a grocery store to pick out your groceries by hand; an API is like ordering your groceries in bulk from a same-day drone delivery. …
According to Garrett, AI Overviews for local search are “still garbage,” and not much has changed since 2024. The same core concepts reign supreme in Local SEO: proximity, relevance, and prominence. In 2024, Garrett noted that while the concepts of Local AIOs were simple, the quality of results was poor or incorrect. In 2025, this remains true,…
It’s impossible for anyone to list all the best digital marketing conferences as nobody’s been to them all. But we’ve been to many and we’ll continue to go to many. These are the conferences we’re attending or thinking of attending this year. Conference When Location INBOUND Sep. 3-5 San Francisco, USA Brighton SEO, US Sep 23-24 San Diego,…
Google has updated its structured data documentation to clarify how merchants should implement markup for return policies and loyalty programs. The updates aim to reduce confusion and ensure compatibility with Google Search features. Key Changes In Return Policy Markup The updated documentation clarifies that only a limited subset of return policy data is supported at…
blog/”>Blog / Studies & Surveys / AI Mode research: Volatility, source patterns, and differences from AIO and organic results Written by Yevheniia Khromova SEO and Content Marketing Expert at SE Ranking. Yevheniia blends strategic thinking with hands-on research to create insightful content on SEO, marketing, and AI in search Reviewed by Svitlana Tomko SEO Research…
For the original iTunes version, click here. This week we covered the ongoing Google June 2025 core update and how we are finally seeing some recoveries with the past helpful content updates, and some core updates. Google Search Console’s performance report might have a bug with the average position. Google Search Console added a…
TikTok has denied a Reuters report claiming it’s building a standalone U.S. app with a separate algorithm. TikTok strongly denies it is developing a separate U.S.-only version of the app. Reuters cites anonymous sources claiming such a project exists, under the codename “M2.” The report highlights the uncertainty around TikTok’s future in the U.S. Source…
What Is the ‘Too Many Redirects’ Error? The “too many redirects” error means your website has incorrectly configured redirects that create an infinite loop and prevent the page from loading. Which hurts SEO and the user experience because search engines and users won’t be able to access the page. For example, let’s say URL X…
When it comes to making strategic decisions about your content strategy, it pays to consider multiple factors and data points before making any drastic changes. And although I hate to be a cliche, the classic answer to whether you should change your strategy based on the presence of AIOs really is: It depends. The reality…