What Is AI Referral Traffic? AI referral traffic refers to website visits that come from links cited in AI-generated responses from platforms like ChatGPT, Perplexity, Claude, and Google’s AI Overviews. If a user clicks a link in a large language model tool (LLM) like one of those shown below to visit your site, that’s AI…
SparkToro helped me understand that my ideal customers are women aged 30-40 who spend time on Reddit, Google, and Pinterest. They care about brand prestige and storytelling and love treating themselves to gifts. I can use this information for targeting in the following ways: Create content for life events: Build campaigns around events like weddings,…
When you search on the internet, there’s a good chance LLMs are involved somewhere in the process. If you want any chance of visibility in LLM search, you need to understand how to make your brand visible in AI answers. The latest wave of experts claim to know the “secret” to AI visibility, but the…
Google says AI Mode now handles complex STEM questions better and surfaces key details sooner, timed for back to school. Google rolled out an iterative update to AI Mode AI Mode now handles complex STEM questions and delivers more concise responses. The update arrives as students return to school. Source link
As an experienced digital marketer and SEO expert, I know that no search engine optimization strategy can be truly effective without first performing thorough keyword research. Regardless of how much or how good your content is or how many backlinks your website has, you’re going to struggle to rank if nobody is searching for what…
blog/”>Blog / Studies & Surveys / Which platforms lead in AI traffic in 2025? ChatGPT, Perplexity, Gemini & more SEO and Content Marketing Expert at SE Ranking Reviewed by Svitlana Tomko SEO Research Analyst specializing in data-driven SEO analysis, experiments, and industry studies. Summarize this blog post with: Billions of clicks flow across the web…
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his…
A vulnerability in the TablePress WordPress plugin enables attackers to inject malicious scripts that run when someone visits a compromised page. It affects all versions up to and including version 3.2. TablePress WordPress plugin The TablePress plugin is used on more than 700,000 websites. It enables users to create and manage tables with interactive features…
Semrush report templates can turn hours of manual SEO reporting into minutes of automated, professional deliverables. Copying data between tools and formatting slides or spreadsheets is time that could be better spent on strategy and execution. Semrush My Reports solves this by giving you four clear paths to faster, more streamlined SEO reporting: One-click PDF…
So I’ve heard a lot of folks kind of starting down here and saying, “Community is really important. This is something we have to get off the ground for our business.” And I’m not quite sure that’s always, in some cases it is the right way to go, but always the right direction to go. …